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Adobe Summit 2018

S947 - To Dream the Impossible Dream: Create a Seamless Online Customer Experience

Session Speakers
Session Description

Healthcare may be the most politicized, scrutinized and challenged industry in America and the online user experience plays a big part in the ongoing discussion. How do you get your arms around creating a less agonizing, more positive, intuitively human experience? It starts with a solid foundational strategy. Find out how UnitedHealthcare is using Adobe Experience Cloud to make the complex, simple—and getting people back to the business of living.
 
Hear how UnitedHealthcare and ICF Olson partnered together to:

  • Tackle the challenges of creating a unified user experience for different key audiences
  • Create a better user experience for internal customers and content authors
  • Leverage Adobe Experience Cloud solutions to create a simpler user experience for a complex set of content

By attending this session, your information will be shared with ICF Olson. 

 

Additional Information
Content & Experience Management
General Audience
Content Manager, Developer, Digital Analyst, Digital Marketer, IT Leader, Marketing Executive, Mobile Marketer, Social Marketer, Web Analyst, Business Analyst, Campaign Manager
N/A
Session
1 hour
Session Schedule