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Adobe Summit 2018

L775 - Preview: Powering Digital Experiences with AI & ML on Adobe Cloud Platform

Session Speakers
Session Description

The core of the next generation of digital experiences is a consolidated view of your customer and experience data combined with intelligent services to power the rich experiences at scale. Get an early preview and learn how the Adobe Cloud Platform (scheduled for general availability in 2018) will take your data, standardize it using Adobe Experience Data Model (XDM), and apply artificial intelligence, and machine learning to automate your brand's digital experience. We'll also explore how you can activate your learnings from ML/AI in Audience Manager.
 
 Key takeaways:

  • Introduction to Adobe Cloud Platform
  • Exploration of data and XDM
  • Using insights from the Intelligent Service to power your marketing

 This lab is for business and marketing analysts, data scientists, and developers.

Additional Information
Analytics & Data Management
Intermediate
Web Analyst, Digital Analyst, Developer
Mac
Lab
1h 30m
Session Schedule