Crocs: A young brand that engenders strong reactions in consumers, both lovers and haters. Crocs is also leader in digital practice for footwear brands with over 10% of revenue and a larger proportion of company profits driven by the suite of digital direct-to-consumer platforms. Ben Hemphill has spent the last 4 years shaping the team, strategy and capabilities on which Crocs’ next phase of growth is being built. He is accountable for Digital Marketing, Analytics and CRM strategy and execution across the Global Crocs DTC footprint. Prior to Crocs, Ben spent over a decade with PwC Advisory and other Big 4 consulting firms delivering Digital Transformation initiatives for clients in the telecommunications, mobile, software and content industries.