More and more, marketers are expected to drive Customer Experience initiatives as well as revenue. However, success will be elusive without tight integration across the entire customer journey, pre-, at, and post-sale. Connected Commerce – the bundling of technologies and services that enable companies to improve customer experiences and drive commerce transactions at any interaction point in the customer journey – is the recipe for success.
In this session see a live demo showing how Digitas, 3|SHARE and Elastic Path are using Adobe Marketing Cloud to create customer journeys connected by commerce and:
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