FranklinCovey is a global leader in performance improvement, helping organizations and individuals achieve results that require a change in human behavior. The company applied this insight and rigor to its own digital transformation, deploying cloud-based customer identity management to knock down silos separating business groups. Now centralizing customer profiles for more than one million identities, FranklinCovey is deepening customer loyalty and advocacy. Blaine Carter, FranklinCovey’s Data Protection Officer, will explain how customer identity management is becoming central to the company’s marketing tech stack. He will be joined by Patrick Salyer, CEO of Gigya, who will talk about how Customer Identity can help:
By attending this session, your information will be shared with Gigya.