Marketers have more resources than ever to drive revenue and build customer relationships through email marketing (no, it's not dead!). But as marketers shift their focus toward achieving goals, targets, and measurable ROI, subscribers have less patience for the same old emails we’ve been sending. Hear how Justine uses email to deliver personal, one-to-one, contextually relevant messages that delight their subscribers and encourage engagement. Learn about the emails that every company should be sending throughout the customer lifecycle.
In this session: