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Adobe Summit 2017

S4263 - Yum! Recipes for better customer journeys based in customer insights

Session Speakers
Session Description

You already have all the ingredients for great customer experiences based in insights — data stored in silos across your company. Learn tips, tricks, and examples of how Adobe customers mix those data ingredients, layer different data sources, democratize new insights, and ice it with resulting customer experience improvements. Leave this session ready to enter the kitchen of customer insight-based experiences when you return to your office. Grab your fork and dig in!

Additional Information
Cross-channel Marketing, Data-driven Marketing
Intermediate
Digital Marketer, Digital Analyst, Marketing Executive
n/a
Session
1 hour