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Adobe Summit 2017

L4081 - Creating rich omni-channel experiences with Adobe Experience Manager

Session Speakers
Session Description

Marketers need to quickly adapt and leverage digital content to make a sale through multiple touchpoints. Experience Manager supports marketers in this journey with powerful tools like Content Fragments, which allows authors to create and manage channel-neutral editorial content. Explore the various ways that Experience Manager can enable you to provide dynamic content to every endpoint and solution.

Key takeaways:

  • Introduction to Content Fragments and other related technologies
  • Learn how to use and combine fragment technologies in Experience Manager
  • How external endpoints can consume various fragment technologies in Experience Manager

Additional Information
Hands-on Labs, Cross-channel Marketing
Beginner
Digital Marketer, AEM Developer, Content Manager
n/a
Hands-On Lab
1h 30m