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Adobe Summit 2017

S3983 - Storytelling for engaging experiences: From concept to reality

Session Speakers
Session Description

Using technology to evoke emotions and tell to-the-heart stories takes a special talent. St. Jude Children’s Research Hospital uses a unique blend of technology and media to tell the stories of children battling deadly diseases. Over the past three years they have used Adobe Experience Manager and an in-house developed framework to create a robust and engaging media-driven experience to drive volunteer engagement and donations for the hospital. 

Join this discussion to learn how to

  • Use technology for storytelling
  • Optimize developer and designer workflows to create compelling digital experiences

This session is for a general audience regardless of industry focus.

Additional Information
Customer Experience
Beginner
Digital Marketer, Content Manager, Mobile Marketer, Marketing Executive
Healthcare/Lifesciences, Government
Session
1 hour