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Adobe Summit 2017

L3843 - People core service: Making the most of cross-solution capabilities

Session Speakers
Session Description

The Adobe Marketing Cloud People core service allows you to take full advantage of the platform’s cross-solution capabilities. Through real-world customer success stories, discover how you can share audiences from Adobe Analytics and understand the differences between real-time and composite audiences. Learn how to leverage the new Adobe Target segmentation capabilities and about the upgraded Adobe Target reporting powered by Adobe Analytics.

In this session:

  • Learn about the options for creating segments in Adobe Marketing Cloud
  • Gain confidence in turning your organization into a personalization powerhouse

This lab is for hands-on users of Adobe Target and Adobe Analytics.

Additional Information
Hands-on Labs
Intermediate
Web Analyst, Publisher, Mobile Developer, Email Practicioner, Digital Marketer, Digital Analyst, Analytics Developer, AEM Developer
n/a
Hands-On Lab
1h 30m