Anticipation is the new normal for travelers as experience expectations continue to rise for the known customer. With the perishable aspect of travel, transformation change agents must drive internal alignment through data, technology, and an unfailing desire to exceed guest expectations. As one of the most memorable experience enterprises, travel is a cornerstone of life. Marriott International and Carnival shares their journey with a penthouse view.
Customers interact with your brand across multiple touch points. Your app, being the most personal device, needs to remain relevant and aware of your customer’s behavior across multiple touchpoints. Learn how Marriott uses Adobe Marketing Cloud to personalize app experiences across the entire customer journey.
In this session, mobile engagement experts from Marriott and Adobe showcase:
Emerging technologies, shifting customer expectations, and unforeseen disruptors are challenging the old way of doing business. The new pace of change feels daunting, and organizations are reacting in different ways. Smart businesses are responding by using an agile approach to develop relevant and unique experiences, improve their speed to market, and deliver digital products at scale. Hear from senior leaders at Marriott as they discuss their journey in creating transformative experiences and business models.
By attending this session, your information will be shared with SapientRazorfish.Judith Frey
Every brand is striving to deliver more personalized experiences. For Marriott, the foundation for this success lies in their ability to leverage data, content and technology to create customer centric, omni-channel experiences. Come learn how Marriott identifies and delivers these moments to win the hearts, minds, and wallets of their guests.
Join us for an exploration of:
By attending this session, your information will be shared with Epsilon.Rob Cosentino