No
Yes
View More
View Less
Working...
Close
OK
Cancel
Confirm
System Message
Delete
Schedule
An unknown error has occurred and your request could not be completed. Please contact support.
Scheduled
Wait Listed
Personal Calendar
 
Conference Event
Meeting
Interest
There aren't any available sessions at this time.
Conflict Found
This session is already scheduled at another time. Would you like to...
Loading...
Please enter a maximum of {0} characters.
{0} remaining of {1} character maximum.
Please enter a maximum of {0} words.
{0} remaining of {1} word maximum.
must be 50 characters or less.
must be 40 characters or less.
Session Summary
We were unable to load the map image.
This has not yet been assigned to a map.
Search Catalog
Reply
Replies ()
Search
New Post
Microblog
Microblog Thread
Post Reply
Post
Your session timed out.


Agenda

Sunday, March 19, 2017

7:00AM - 7:00PM Venetian/Palazzo Registration
8:00AM - 9:00AM Venetian/Palazzo Breakfast (Pre-Conference only)
9:00AM - 5:00PM Pre-Conference Labs Venetian/Palazzo
Data Analysis Using Reports & Analytics - D1Sun
Keith Hauser
Murano 3304
NEW: Digital Marketing Accreditation Primer
Stephen Marshall
Melanie Richards
San Polo 3406
AEM Forms Overview - D1
James Terry
San Polo 3402
AEM Overview for Developers and System Administrators - D1Sun
Lee Klement
Murano 3301B
Data Analysis Using Reports & Analytics - D1
Dwight Smith
Murano 3303
Maximize Insights Using Reports & Analytics Admin Functions - D1
Enrico Ciarma
San Polo 3401A
Ad Hoc Analysis - Sun
Elsa Wright
San Polo 3403
Adobe Target: Analytics, Shared Audiences, & Automated Personalization-Sun
Tamika Gordon
Lido 3005
Data Analysis with Analysis Workspace - Sun
Chris Valentine
Murano 3306
Dynamic Tag Management - Sun
Alex Clark
San Polo 3506
Optimize Digital Experiences Using Adobe Target - Sun
Chris Bray
San Polo 3503
Organize and Build Profiles in Adobe Audience Manager - Sun
Staci Hunter
Lido 3006
Design and Orchestrate Marketing Campaigns using Adobe Campaign Standard D1
Alexander Gaber
San Polo 3504
Design and Orchestrate Marketing Campaigns using Adobe Campaign v6 - D1
William Eagan
San Polo 3405
AEM Overview for Developers and System Administrators - D1
Iain Maguire
Murano 3201A
Create Web Experiences Using Adobe Experience Manager v6.x - D1
Dennis Selfridge
Murano 3203
Adobe Experience Manager v6.x Architect Workshop - D1
Kathy Jo Nelson
Murano 3205
Organize and Deliver Digital Assets Using AEM v6.x Assets -Sun
Benjie Wheeler
San Polo 3501B
12:00PM - 1:00PM Venetian/Palazzo Lunch (Pre-Conference only)

Monday, March 20, 2017

7:00AM - 7:00PM Venetian/Palazzo Registration
8:00AM - 9:00AM Venetian/Palazzo Breakfast (Pre-Conference only)
9:00AM - 5:00PM Pre-Conference Labs Venetian/Palazzo
Data Analysis Using Reports & Analytics - D2Mon
Keith Hauser
Murano 3304
AEM Overview for Developers and System Administrators - D2Mon
Lee Klement
Murano 3301B
Create & Manage Analytics Reports Using Adobe Report Builder - Mon
Elsa Wright
San Polo 3403
Data Workbench Fundamentals - Mon
Brandon Kern
San Polo 3404
AEM Forms Overview - D2
James Terry
San Polo 3402
Data Analysis Using Reports & Analytics - D2
Dwight Smith
Murano 3303
Maximize Insights Using Reports & Analytics Admin Functions - D2
Enrico Ciarma
San Polo 3401A
Adobe Target: Analytics, Shared Audiences, & Automated Personalization-Mon
Tamika Gordon
Lido 3005
Organize and Build Profiles in Adobe Audience Manager - Mon
Staci Hunter
Murano 3306
Data Analysis with Analysis Workspace - Mon
Chris Valentine
Lido 3006
Optimize Digital Experiences Using Adobe Target - Mon
Chris Bray
San Polo 3503
Ad Hoc Analysis - Mon
Alex Clark
San Polo 3506
Design and Orchestrate Marketing Campaigns using Adobe Campaign Standard D2
Alexander Gaber
San Polo 3504
Design and Orchestrate Marketing Campaigns using Adobe Campaign v6 - D2
Franck Meier
Dave Post
San Polo 3405
AEM Overview for Developers and System Administrators - D2
Iain Maguire
Murano 3201A
Create Web Experiences Using Adobe Experience Manager v6.x - D2
Dennis Selfridge
Murano 3203
Adobe Experience Manager v6.x Architect Workshop - D2
Kathy Jo Nelson
Murano 3205
Organize and Deliver Digital Assets Using AEM v6.x Assets - Mon
Benjie Wheeler
San Polo 3501B
Optimize Digital Experiences Using Adobe Target - MonR
Judy Kim
San Polo 3406
 
12:00PM - 1:00PM Venetian/Palazzo Lunch (Pre-Conference only)

Tuesday, March 21, 2017

7:00AM - 8:30PM Venetian/Palazzo Registration
9:00AM - 11:30AM Venetian/Palazzo Opening General Session
11:30AM - 8:30PM Sands Expo Halls B & C Community Pavilion Open
11:30AM - 1:30PM Venetian/Palazzo Lunch
1:00PM - 2:00PM Sessions Venetian/Palazzo
Target everywhere: Power experiences across IoT using Adobe Target APIs
Daniel Placinta
Nipun Nair
Delfino 4103
How Microsoft drives customer-centric marketing with digital transformation
Erwin Visser
Tina Romeo
Lido 3101A
Adobe Cloud Platform: The heart of Adobe Marketing Cloud
James Rivera
Dave McNamee
Lando 4303
Mobile in a cross-screen strategy
Antoine Barbier
Radhika Marini
Palazzo G
Adobe Campaign latest and greatest product innovations
Bruce Swann
Stephane Bline
Palazzo E
Tips & tricks for assembling your mobile app toolkit
Adam Klintworth
Toscana 3610
Data storytelling: Effectively conveying ideas to tough crowds
Nate Smith
Andrew Baker
Palazzo D
How to Convert Consumers to Customers Using UGC
Bruce Ableson
Jenna Langer
Zeno 4609
Yum! Recipes for better customer journeys based in customer insights
Michael Halbrook
Brian Au
Marcello 4505
Programmatic then and now: How the modern DSP fits in the marketing stack
Gauri Bhat
Katie Turvill
Ben Hemphill
Rachel Rambo
Lando 4301A
Create meaningful mobile moments throughout the customer journey
Shipra Gupta
Eric Knee
Delfino 4101A
Personalization strategies leveraging a DMP
Shoaib Alam
Chris Menezes
Lando 4305
Digital transformation: Patterns for success
Loni Stark
Palazzo H
Audience Manager & Adobe Analytics: Your data management power couple
Doug Moore
Delfino 4105
Solving Zebra’s DAM problem: Taking asset management beyond docs & pictures
Bob Reed
Samantha Rosa
Lido 3003
Attribution revolution: Moving beyond paid to customer journey attribution
John Bates
Patrick Brown
Palazzo B
Analytic power-up: New implementation standards to get to the next level
Eric Matisoff
Susan Vertrees
Marcello 4501A
Adobe Digital Insights top-10 predictions
Tamara Gaffney
Ray Wang
Palazzo LM
The New Travel and Hospitality: A digital transformation
Mike Brunst
Barry Goldstein
Lido 3001B
 
1:30PM - 3:00PM Hands-on Labs Venetian/Palazzo
Introduction to the New Dynamic Tag Management
Jeff Chasin
Rudi Shumpert
Murano 3301A
People core service: Making the most of cross-solution capabilities
Aaron Shields
Daniel Wright
Murano 3306
Customer analytics and storytelling with data workbench
Jeremy King
Nils Engel
San Polo 3401B
Adobe Target Standard: Conversion rate optimization
Solomon Osiatynski
Siddharth Jain
San Polo 3404
Build engaging online communities with Adobe Experience Manager Communities
Siddharth Palaniswami
Alex Keith
Arun Ponnusamy
San Polo 3501B
Build a cross-platform mobile app with Adobe PhoneGap
Simon MacDonald
Steven Gill
Lido 3006
Data quality: Detect critical issues before they happen
Jan Exner
Lido 3005
Turn your digital assistant into a data superhero with Adobe I/O
Dragos Dascalita Haut
Dylan Depass
Murano 3204
Building real-time dashboards with Adobe Analytics
Gary Rogers
Courtney Ferguson
San Polo 3504
Configuring Adobe Experience Manager digital assets for the enterprise
Arnold Espos
Ian Reasor
Clinton Goudie-Nice
Murano 3201A
 
2:30PM - 3:30PM Sessions Venetian/Palazzo
Learn how Lenovo & others make Adobe & enterprise data actionable in Hadoop
David Searle
Ashish Braganza
Lido 3001B
From concept to click-through: Building engaging email experiences
Ben Tepfer
John Thies
Lido 3003
Personalize more deeply and support business needs with recommendations
Jon Tehero
Jessica Rocha
Marcello 4501A
Advanced analysis with Adobe Analytics and R
Jessica Langford
Trevor Paulsen
Randy Zwitch
Delfino 4103
Adobe Media Optimizer secrets to accelerate search performance
Joe Romero
David Dang
Lando 4301A
Supercharge your commerce experience
Errol Denger
Renato Di Rubbo
Martin Buergi
Marcello 4503
Content first. Product second.
Joe Pulizzi
Palazzo LM
Garmin’s digital transformation story via Adobe Marketing Cloud
Kristin Naragon
Amanda Cichon
Palazzo H
How Vanguard drives B2B best practices in the financial services industry
Jared Lees
John Glinski
Marcello 4505
Beating the industry by breaking down silos and staying on brand
Lana Silva
Dustin Vegas
Paul Langtry
Palazzo B
Proving your mobile app is X times more valuable than your CXO thinks
Raj Sen
Stetson Drolet
Lido 3101A
Is your digital community experience built to deliver business objectives
Bertrand de Coatpont
Justin Saeheng
Delfino 4101A
How to create digital everywhere experiences from online to in-store
Josh Van Tonder
Brian Hinkelman
Lando 4305
Wyndham: Where the Experience Business has come to stay
Aseem Chandra
Barry Goldstein
Jessica Davidson
Delfino 4105
Marriott’s mobile app: Driving revenue and loyalty through personalization
Kollin Killian
David Menda
Toscana 3610
Out with the old, in with the VR: USA Today on immersive storytelling
Andy Yost
Kelsey Rust
Kelly Andresen
Niko Chauls
Palazzo A
Innovating TV advertising through software
Greg Collison
Palazzo G
Non-Stop: Improving productivity with Adobe Analytics tips and tricks
Ben Gaines
Palazzo E
Cross-Channel Activation with Adobe Audience Manager and Campaign
Jerry Helou
Palazzo D
Fighting the switching economy with psychology and data science
Keith Swiderski
Geoff Galat
Zeno 4609
Meet the new DTM solution
Corey Spencer
Evan Chen
Cleve Young
Lando 4303
4:00PM - 5:00PM Sessions Venetian/Palazzo
Six tips to enrich your customer data in Adobe Analytics
Jen Lasser
Susan Vertrees
Palazzo D
Evolving attribution: The role of Facebook in cross-channel ad measurement
Monica Lay
Noah Singer
Lando 4301A
4 myths about customer experience
Idris Mootee
Aaron Lenehan
Palazzo G
Manage explicit customer data with Adobe Campaign preference centers
Jen Capstraw
Florian Delval
Delfino 4101A
Adobe Experience Manager and Adobe Campaign integration best practices
Mark Szulc
Lando 4305
Orchestration: How Marriott Builds Harmonized Digital Experiences
Rob Cosentino
Andrew Haynes
Marc Sheinkin
Palazzo B
Build it and they will come: Growing a successful optimization program
Daniel Sheinberg
Gretchen Barrett
Jenna Bentley
Marcello 4501A
Preparing for the future: Tips for building a strong digital foundation
Erin Davis
Natalia Rothman
Palazzo H
Adobe Experience Manager Sites: Top 10 innovations
Irina Guseva
Cedric Huesler
Palazzo E
People matter: How to cultivate a more digitally nimble workplace
Tim Dickson
Joe George
Marcello 4503
Leverage the power of data to optimize media plans and outpace competition
Sisi Zhang
Amy Hu
Zeno 4609
Personalization in healthcare: Enabling relevance in regulated industries
Brittany Chandler
Matt Spragins
Marcello 4505
Advertising Insights Through Segmented Analytics
Chris Haleua
David Tzau
Delfino 4105
How Prudential built an agency
Niharika Shah
Kelsey Rust
Palazzo A
Adobe Analytics worst practices and how to avoid them!
Adam Greco
Delfino 4103
Scholastic’s CMS digital experience program powered by Deloitte Digital
Richard Merchant
Barbara Venneman
Lido 3001B
A better experience starts with Experience Management
Bryce Winkelman
Palazzo LM
The perfect riff: Taylor Guitars harmonizes digital and retail experiences
Bridgette Darling
Cameron Walt
Toscana 3610
Marriott’s story of transforming experiences in an agile way
Judith Frey
David Bernstein
Todd Nemoir
Lido 3101A
Unlock true value with Adobe Marketing Cloud integrations
Rudi Shumpert
Jason Stutes
Jon Viray
Lando 4303
Air Transat: Taking personalization to new heights with Adobe Campaign
Stephanie Maziol
Christophe Robert
Lido 3003
4:30PM - 6:00PM Hands-on Labs Venetian/Palazzo
Get started developing with Adobe Experience Manager
Matthias Schoger
Ittai Baratz
Murano 3201A
Start with structure: Creating a site for your global business
Ian Reasor
Mathias Siegel
Murano 3204
Modern workflow for creating, managing, and delivering relevant content
Greg Klebus
Vikas Yadav
San Polo 3501B
Democratizing mobile data across your organization with Analysis Workspace
Justin Grover
Jonny Moon
San Polo 3504
Enriching Adobe Audience Manager with segments powered by Data Workbench
Jerry Helou
San Polo 3401B
Adobe Target Premium: Automated personalization and recommendations
Moses Maxen
Jason Hickey
San Polo 3404
Supercharge your hybrid app with Adobe PhoneGap
Simon MacDonald
Steven Gill
Lido 3006
Clickstream data in Adobe Analytics: How to access, process, & customize it
Matt Moss
Will Jensen
Lido 3005
Creating multimedia experiences using Assets and Dynamic Media
Peter Ciszak
Lingling Sun
Murano 3306
Adobe Experience Manager integration with Adobe Analytics and Adobe Target
Krishna Selveraj
Jan Exner
Varun Venkataraman
Murano 3301A
 
5:30PM - 6:30PM Sessions Venetian/Palazzo
Understanding and Applying Social Data to Improve Content Engagement
Stephen Gould
Joe Martin
Delfino 4105
DCO: Programmatic's evolution from ads to experiences
Pete Kluge
Megan Estrada
Lando 4301A
Data Science for Non-Data-Scientist Executives
Jeff Allen
Palazzo D
Not our first rodeo: Experience Manager Managed Services team learnings
Chris Nguyen
Adam Pazik
Marcello 4503
Forrester: The rise of insights-driven businesses and digital CX
Jordan Johnson
James McCormick
Marcello 4505
Fantastic metadata and where to find it – exploring asset metadata
James Lockman
Palazzo B
Mobilize your audience
Andrew Gutierrez
Sunil Subhedar
Ben Beard
Lando 4305
Traits of a high-flying optimization program
Adeel Abbasi
Ahmed Elemam
Toscana 3610
Build smooth moments for travelers with modern technologies
Paul Roehrig
David Smith
Lido 3101A
What's new in Experience Manager Assets: Top DAM features
Elliot Sedegah
Josh Ramirez
Marcello 4501A
App addiction: How to drive user engagement with mobile app messaging
Brandon Poyfair
Michael Antognoli
Lando 4303
Morgan Stanley’s journey to 1:1 customer experiences
Neil Sanyal
Stephan Dietrich
Palazzo H
Advanced tips and tricks to become an Adobe Campaign connoisseur
Matthew Rawding
Mathieu Hannouz
Lido 3003
Too hot for mainstage: Peek inside the future of Adobe Analytics
Bret Gundersen
Jacob Brewer
Ashok Gorrepati
Matt Freestone
Palazzo E
Mobile innovators: How millennials have changed the mobile game
Kelsey Rust
Brian Wong
Maci Peterson
Maxwell Thorpe
Palazzo A
Redefining the way the world learns—Closing the technology skills gap
Aaron Skonnard
Palazzo LM
One for all: Assemble, optimize, and measure engaging experiences at scale
Urosh Pajic
Peter Krmpotic
Delfino 4101A
Unlock data-driven marketing opportunities with an Open Garden
Dennis Self
Simon Chatfield
Jeff Smith
Palazzo G
L’Occitane makes long-distance relationships work: One brand in 30 markets
Jonathan Cherki
Zeno 4609
Wake up! B2B marketing that excites, engages, and attracts customers
JD Norman
Sean Skamnes
Lido 3001B
 
6:30PM - 8:30PM Venetian/Palazzo Welcome Reception

Wednesday, March 22, 2017

7:30AM - 7:00PM Venetian/Palazzo Registration
8:00AM - 9:30AM Hands-on Labs Venetian/Palazzo
Adobe Experience Manager integration with Adobe Analytics and Adobe Target
Krishna Selveraj
Jan Exner
Varun Venkataraman
San Polo 3501B
The New Dynamic Tag Management for Developers - Part 1
Jeff Chasin
Rudi Shumpert
Murano 3301A
Deconstructing wireframes into Experience Manager templates and components
Dennis Selfridge
Murano 3201A
Fuel your apps with assets from Content Services in AEM
Anthony Rumsey
John Metzger
Lido 3006
Master the newly connected Adobe Campaign Standard & V6
Gael Mouello
Herve Phulpin
San Polo 3401B
Adobe Audience Manager REST APIs for automated segmentation and activation
Rafaat Hossain
Lido 3005
Configuring Adobe Experience Manager digital assets for the enterprise
Arnold Espos
Ian Reasor
Clinton Goudie-Nice
Murano 3204
Modern workflow for creating, managing, and delivering relevant content
Greg Klebus
Vikas Yadav
Murano 3306
Server-side testing and personalization: Experimentation unchained
Ram Parthasarathy
Artur Ciocanu
San Polo 3504
Adobe Target Premium: Automated personalization and recommendations
Moses Maxen
Jason Hickey
San Polo 3404
 
8:30AM - 9:30AM Sessions Venetian/Palazzo
Mobile App vs. Mobile Web: Who wins the Scuffle on the Strip?
Travis Sabin
Benjamin Weiss
Toscana 3610
How to build a healthy branded community and attract participation
Josh Van Tonder
Bertrand de Coatpont
Marcello 4501A
Level up with Adobe Campaign Standard: Tips & tricks for 2017
Florian Delval
Timo Kohlberg
Lido 3003
How Comcast transformed its marketing architecture for business success
Arina Levchenko
Joe Sanders
Lando 4305
Steps to turning an optimization and personalization vision into reality
Heather Razukas
Steven Jones
Marcello 4505
Email deliverability deep dive: What you need to know before hitting send
Patrick Knight
Eric Perrin
Delfino 4103
KPMG and T-Mobile: Unleashing the power of Adobe to optimize operations
Shaun Glazer
Peter Francis
David Skinner
Zeno 4609
Connected Marketing and Sales; better together with Microsoft and Adobe
Bruce Swann
Stephanie Dart
Lido 3101A
Audience activation: Reach more of your customers
Charles Sherman
Mindy Oliver
Jake Powell
Lando 4301A
Connecting people, process, and technology for the win
Irina Guseva
Joost van Dun
Palazzo D
10 steps to a successful DAM implementation
Yuji Nakagawa
Palazzo E
How to Engage & Retain the Multichannel Customer in Regulated Industries
Aditya Ghule
Nirmal Ganesh
Palazzo H
Digital transformation: Best practices to get it right
Tom Murray
Philip Hanna
Delfino 4101A
Bringing advertising together with cross-screen software
Phillip Cowlishaw
Chris Luna
Palazzo B
There's a RYOT going on
Molly Swenson
Alan Hart
Lido 3001B
OMG—There are too many content platforms
Kelsey Rust
Jeff Petriello
Palazzo A
Acquire and retain mobile app users with attribution and deep linking
Chetan Prasad
Will Edmondson
Connie Kao
Damien Eckert
Lando 4303
Why most predictive analytics programs suck and how to fix them
Erin Davis
Marc Gallman
Marcello 4503
How sharing powers the human economy. And your business.
Bryan Kramer
Palazzo LM
The Mobile Musts: Big data reveals how to capture the mobile rush
Becky Tasker
Barry Goldstein
Matt Asay
Palazzo G
CRO on steroids: How to identify and convert high-value customers
Kendra Jenkins
Lori Mabe
Delfino 4105
10:00AM - 12:00PM Venetian/Palazzo General Session
12:00PM - 2:00PM Venetian/Palazzo Lunch
12:30PM - 5:00PM Sands Expo Halls B & C Community Pavilion Open
2:00PM - 3:30PM Hands-on Labs Venetian/Palazzo
Unleash your app experience with AEM developer customizations
Bruce Lefebvre
John Fait
Lido 3006
Increase mobile app user engagement with messaging and location data
Prerna Vij
Jared Butterfield
Murano 3306
Creating rich omni-channel experiences with Adobe Experience Manager
Martin Buergi
Varun Venkataraman
San Polo 3501B
Faster time to value with Adobe Experience Manager core components
Justin Edelson
Murano 3201A
Creating multimedia experiences using Assets and Dynamic Media
Peter Ciszak
Lingling Sun
Murano 3204
Superpowers for your site and single-page app: The new Adobe Target library
Gilbert Jimenez
Kimen Warner
San Polo 3404
Data management in Adobe Campaign Standard
Adrien Paul
Greg Paul
San Polo 3401B
The New Dynamic Tag Management for Developers - Part 1
Jeff Chasin
Rudi Shumpert
Murano 3301A
Building your own deterministic device graph with Profile Link
Constantin Muraru
Catalin Costache
Lido 3005
Optimizing your mobile apps
Ram Parthasarathy
Kollin Killian
Kristen Riley
San Polo 3504
 
2:30PM - 3:30PM Sessions Venetian/Palazzo
Using Analysis Workspace to tell powerful customer journey stories
Ben Gaines
Jen Lasser
Palazzo E
Adobe Experience Manager Rockstar: The top tips are here
Darin Kuntze
Kaushal Mall
Palazzo D
Delivering tomorrow’s optimized customer journey (and the mail) today
Kevin Lindsay
Darren Boyle
Lido 3001B
Return On Ideas – the epic story of neuroscience, creativity, and ROI
Adam Morgan
Palazzo LM
DMP 101: Data management platforms demystified
Matt Skinner
Kindle Fell
Natalie Olson
Lando 4301A
FranklinCovey breaks down digital silos with customer identity management
Patrick Salyer
Blaine Carter
Toscana 3610
Multiscreen TV advertising: Rethinking the way we transact and measure
Art Mimnaugh
Josh Newman
Marcello 4503
Beyond responsive mobile web: Increase mobile performance with AEM
Haresh Kumar
Marcel Boucher
Delfino 4105
Business transformation through technology, people, and processes
Bruce Swann
Linda Reed
Lido 3003
Right message, right person, right time, right analysis
Thomas Swanson
David Weatherbee
Palazzo B
Introducing the Adobe Auditor Powered by ObservePoint
Doug Jensen
Peter Symuleski
Adam Greco
Palazzo H
Building a high-velocity digital marketing machine for financial services
Courtney Smith
Brandon Gerena
Zeno 4609
Top optimization hacks you can do with Adobe Target
Ryan Roberts
Chris Kahle
Marcello 4501A
Heathrow Airport: A beautiful journey with Adobe
Ben Tepfer
Simon Chatfield
Marcello 4505
Engaging Everywhere: Delighting Global Customers With Localized AEM Sites
Jack Welde
Irina Guseva
Jane Dishong
Keith Hensel
Chris Hamilton
Palazzo G
Building better experiences with emotion technology
Rana June
Kelsey Rust
Adam Justis
Palazzo A
Adobe Sensei Powers the Adobe Marketing Cloud
P. Anandan
Pradeep Javangula
Lando 4305
Driving audience activation with Adobe Analytics and Adobe Audience Manager
Charles Yoo
Delfino 4103
Using the Netflix model to change medical education
Danny Ledger
Bozidar Jovicevic
Lido 3101A
Bring order out of chaos: Machine learning and data science come to DAM
Jonas Dahl
Mike Carley
Justin Saeheng
Delfino 4101A
Becoming an experience business, a true story with AT&T
Dave Bilbrough
Shawn Martin
Lando 4303
3:30PM - 5:00PM Venetian/Palazzo Industry Mixer
5:00PM - 6:30PM Venetian/Palazzo Summit Sneaks
7:00PM - 11:30PM Venetian/Palazzo Summit Bash

Thursday, March 23, 2017

8:00AM - 5:30PM Venetian/Palazzo Registration
9:00AM - 10:30AM Industry Super Sessions Venetian/Palazzo
Evolution of financial services in the experience business wave
Christopher Young
Bryan VanDyke
Siping Roussin
Palazzo E
Transforming Digital Content & advertising experiences across all channels
Jennifer Cooper
Denise Colella
Eric Black
Michael Goldstein
Rob McLaughlin
Palazzo LM
Change management and the digital transformation in healthcare
Thomas Swanson
Jeremy Pincus
Ben Zanghi
Mike Shulof
Tim Howland
Kim Myers
Palazzo B
Transformation of Retail 2017: From gut instincts to intelligent experience
Michael Klein
Ryan Scott
Jeriad Zoghby
Jason Goldberg
Paul do Forno
Palazzo D
Guest-centricity delivers on the experience of travel
Julie Hoffmann
Scott Petry
Josh Leibowitz
Andy Kauffman
Delfino 4103
Reimagine government: Innovating the digital experience
Greg Reeder
Kathryn Rogers
Larry Smith
Lido 3101A
ˌinəˈvāSH(ə)n/
Jill Steinhour
Shawn Davis
Geoffrey Ivey
Craig Prosser
Delfino 4105
 
9:30AM - 10:30AM Sessions Venetian/Palazzo
The Dynamic Duo: Adobe Campaign & Adobe Analytics for real-time remarketing
Bruce Swann
Mathieu Hannouz
Raj Sen
Palazzo A
Improve Your cross-channel marketing strategy with social content and data
Chad Warren
Zeno 4609
Attribution revolution: Moving beyond paid to customer journey attribution
John Bates
Patrick Brown
Marcello 4505
Deliver content to all your apps with Content Services in AEM
Ivan Mironchuk
Chris Fraser
Lando 4305
Fighting the good fight: Email deliverability in 2017
Alyssa Nahatis
Andrew Barrett
Lido 3003
More gain, less pain: Optimize your content for a better customer journey
Kirill Kronrod
Yuliana Kronrod
Delfino 4101A
Building a content marketing powerhouse
Peter Krmpotic
Andy Betts
Marcello 4503
More than just chicken or fish: Personalized travel using recommendations
Jamie Brighton
Alexander Gaertner
Palazzo H
How T-Mobile drives the data behind the un-carrier movement
Dave Bilbrough
Chip Reno
Lando 4301A
Test your knowledge: Are you ready to become a mobile optimization expert?
Natalie Lacuesta Byrum
Ram Parthasarathy
Toscana 3610
Learn how Scripps Networks does people-based marketing with Device Co-op
Karthik Raman
Sarah Cooper
John Hart
Jon Viray
Palazzo G
Ready for the world: Is your content strategy truly global?
Mathias Siegel
Keith Burton
Marcello 4501A
Adobe Experience Manager Sites: Top 10 innovations
Irina Guseva
Cedric Huesler
Lando 4303
Digital reinvention: Preparing for a very different tomorrow
Kate Ground
Lido 3001B
 
10:00AM - 11:30AM Hands-on Labs Venetian/Palazzo
Drive mobile app acquisition and retention through Adobe Mobile Services
Steve Benedick
Adam Thomson
Murano 3306
Adobe Experience Manager search demystified
David Gonzalez
Sean Schnoor
Daniel Gordon
Murano 3201A
Bringing user-generated content to your experiences
Bruce Ableson
San Polo 3501B
Data quality: Detect critical issues before they happen
Jan Exner
Lido 3005
Site search and super-human merchandising
Mark Tuyay
James McTiernan
San Polo 3404
Maximize your cross-channel campaigns using Adobe Campaign Standard APIs
Greg Paul
Nick Jia
Herve Phulpin
San Polo 3401B
Building real-time dashboards with Adobe Analytics
Gary Rogers
Courtney Ferguson
San Polo 3504
New Dynamic Tag Management for Developers – Part 2
Jeff Chasin
Rudi Shumpert
Murano 3301A
Faster time to value with Adobe Experience Manager core components
Justin Edelson
Murano 3204
Adobe Audience Manager REST APIs for automated segmentation and activation
Rafaat Hossain
Lido 3006
 
10:30AM - 3:00PM Sands Expo Hall B & C Community Pavilion open
11:00AM - 12:00PM Sessions Venetian/Palazzo
Storytelling for engaging experiences: From concept to reality
Matthew Ladner
Travis Boswell
Delfino 4105
How Dell is moving beyond static DAM to dynamic delivery
Matthew Loewengart
Jessie Dawson
Marcello 4503
Tap into the power of using automation in A/B testing and personalization
Jennifer Sun
Shawn Martin
Marcello 4501A
Audience Marketplace: Programmatic access to second- and third-party data
Becky Siegel
Michael Aburas
Richard Phillips
Lando 4301A
Next-generation web: The future of the Internet and web development
Bennet Roy Joseph
Ittai Baratz
Lando 4305
Advanced analysis with Adobe Analytics and R
Jessica Langford
Trevor Paulsen
Randy Zwitch
Palazzo A
Reimagine eLearning: Focus on the learner experience
Dean Pianta
Yasir Saleem
Lido 3101A
Winning the holiday peak season with Adobe Analytics
Axel Schaefer
Kinjal Shah
Palazzo B
Digital transformation from a customer’s experience
Tomislav Reil
Lido 3001B
Optimize your asset workflow using dynamic media
Maxwell Mabe
Andrew Hathaway
Palazzo G
The era of personalized TV is here
Lakshmi Shivalingaiah
Rick Wisher
Palazzo H
Analytics Idol 2017: Top tips & tricks
Eric Matisoff
Robert Adams
Brad Millett
Hila Dahan
Prolet Miteva
David Bressler
Palazzo E
Beyond buzzworthy: Unifying marketing & ad tech with Adobe Marketing Cloud
Alex Dal Canto
Michael Goldstein
Rob McLaughlin
Lido 3003
Achieve personalization at scale with Adobe Campaign
Ben Tepfer
Jen Capstraw
Marcello 4505
Women in Technology: Leadership perspectives on driving innovation
Cynthia Stoddard
Joanne Moretti
Cindy Springsteel
Mitra Best
Delfino 4103
Win at experience: How successful brands use experience to win customers
Navneet Virk
Jonathan Randall
Delfino 4101A
How to empower mobile teams with game-changing customer insights
Arun Bhattacharya
Aman Sethi
Toscana 3610
Why Digital Transformations Fail and Best Practices For Success
Emily Moreno
Lando 4303
Hidden Talents of Email: sending campaigns that you (and subscribers) love.
Justine Jordan
Palazzo LM
Digital Transformation:Driving hyper personalized experiences with Infosys
Scott Sorokin
Jeremy Pincus
Henry Johnston
Zeno 4609
 
12:00PM - 1:30PM Venetian/Palazzo Lunch
1:00PM - 2:30PM Hands-on Labs Venetian/Palazzo
Clickstream data in Adobe Analytics: How to access, process, & customize it
Matt Moss
Will Jensen
San Polo 3504
Get started developing with Adobe Experience Manager
Matthias Schoger
Ittai Baratz
Murano 3204
Democratizing mobile data across your organization with Analysis Workspace
Justin Grover
Jonny Moon
Lido 3006
Optimizing your mobile apps
Ram Parthasarathy
Kollin Killian
Kristen Riley
Murano 3306
Building real-time dashboards with Adobe Analytics
Gary Rogers
Courtney Ferguson
Murano 3301A
Building, managing, and updating forms
Steve Monroe
Girish Bedekar
San Polo 3404
Build engaging online communities with Adobe Experience Manager Communities
Siddharth Palaniswami
Alex Keith
Arun Ponnusamy
San Polo 3501B
Adobe Audience Manager REST APIs for automated segmentation and activation
Rafaat Hossain
Lido 3005
Adobe Target Standard: Conversion rate optimization
Solomon Osiatynski
Siddharth Jain
San Polo 3401B
Creating rich omni-channel experiences with Adobe Experience Manager
Martin Buergi
Varun Venkataraman
Murano 3201A
 
1:30PM - 2:30PM Sessions Venetian/Palazzo
Increasing content velocity through deeper insight & understanding
Courtney Smith
Palazzo A
Harmonizing workflows between your creative and marketing teams
James Lockman
Mike Carley
Marcello 4503
#TrendingTopics, Viewability, Fraud, Ad Blocking, Walled Gardens
Keith Eadie
Lando 4301A
Advanced tips and tricks with the new dynamic tag management
Jeff Chasin
Rudi Shumpert
Delfino 4103
A contest: True tales of mind-blowing optimization
Kevin Lindsay
Toscana 3610
Designing an integrated customer profile with Adobe Marketing Cloud
Eric Knee
Marcello 4501A
Digital transformation: Best practices to get it right
Tom Murray
Philip Hanna
Palazzo E
How Coca-Cola scales global marketing with user-generated content
Tissiana Nunes Costa
Lisa Rogers
Palazzo D
Fluid Experiences:Re-usable experiences for any channel, screen, and device
Haresh Kumar
Marcello 4505
Adobe Marketing Cloud: Tips, tricks, and resources from the experts
Jordan Davis
Chris Jensen
Lando 4305
Accelerate marketing execution with Adobe Document Cloud
Lori DeFurio
Lisa Croft
Lido 3101A
Overseas Adventure Travel builds customer experiences with Adobe Campaign
Arthur Lacroix
Marlies Roberts
Lido 3003
How to arrange, orchestrate, and conduct the multichannel symphony
Kristin Naragon
Adam Sarner
Lando 4303
Lessons from Chase: How to transform your content process
Ryan Dellolio
Annalisa Conway
Palazzo B
The evolution of the data management platform
Buck Dossey
Harrison Burch
Lido 3001B
3:00PM - 4:00PM Sessions Venetian/Palazzo
The new DTM: A technical exploration
Corey Spencer
Lando 4303
The Enrollment Experience: A Marketing Imperative for Regulated Industries
Aaron Qayumi
Ankur Jain
Palazzo B
Become a customer caddy: Optimize and personalize for authenticated users
Drew Burns
Jenna Bentley
Lee Carson
Matt Spragins
Palazzo E
Transforming your business with experience-driven commerce
Errol Denger
Ryan Green
Delfino 4105
Integrating with the Adobe Cloud Platform
Adam Lehman
Mihai Corlan
Delfino 4103
The evolution of the data management platform
Buck Dossey
Harrison Burch
Lando 4305
Mohegan Sun activates a world at play with Adobe Campaign
Bridgette Darling
Angela Durkee
Lido 3001B
DAM best practices: Metadata and taxonomy
James Lockman
Steve Bevilacqua
Delfino 4101A
How to scale content creation via community participation
Bertrand de Coatpont
Scott Date
Palazzo A
Best practices to avoid common Experience Manager implementation pitfalls
Ameeth Palla
Varun Mehrotra
Marcello 4503
Next-generation web: The future of the Internet and web development
Bennet Roy Joseph
Ittai Baratz
Palazzo G
The secret sauce to successful cross-channel marketing with Adobe Campaign
Abhijit Ghosh
Palazzo H
Building your mobile-first optimization program
Russell Lewis
Marcello 4505
Stop overcomplicating data
Rudy Grahn
Palazzo LM
Adobe Experience Manager and Adobe Campaign integration best practices
Mark Szulc
Lido 3101A
3:30PM - 5:00PM Hands-on Labs Venetian/Palazzo
People core service: Making the most of cross-solution capabilities
Aaron Shields
Daniel Wright
Lido 3006
Adobe Target Premium: Automated personalization and recommendations
Moses Maxen
Jason Hickey
San Polo 3401B
Adobe Experience Manager search demystified
David Gonzalez
Sean Schnoor
Daniel Gordon
Murano 3201A
Building, managing, and updating forms
Steve Monroe
Girish Bedekar
San Polo 3404
Adobe Experience Manager integration with Adobe Analytics and Adobe Target
Krishna Selveraj
Jan Exner
Varun Venkataraman
San Polo 3501B
Deconstructing wireframes into Experience Manager templates and components
Dennis Selfridge
San Polo 3504
Server-side testing and personalization: Experimentation unchained
Ram Parthasarathy
Artur Ciocanu
Murano 3301A
Building your own deterministic device graph with Profile Link
Constantin Muraru
Catalin Costache
Lido 3005
Clickstream data in Adobe Analytics: How to access, process, & customize it
Matt Moss
Will Jensen
Murano 3306