As the leader in Predictive Behavioral Analytics™, SYNTASA® is helping enterprises generate real-time actionable customer insight that can enhance customer experience and drive conversion. SYNTASA’s software can be installed in-house, which allows enterprises to join sensitive business data with Adobe clickstream data at the individual customer and account level. By leveraging open-source technologies, SYNTASA seamlessly fits in the new enterprise big data analytics ecosystem. It provides ready-to-use behavioral analytics apps that significantly reduce time-to-value. Authorized users can extend SYNTASA’s capabilities through open source tools with full access to the SYNTASA generated data, analytics, models, and dashboards.