No
Yes
View More
View Less
Working...
Close
OK
Cancel
Confirm
System Message
Delete
Schedule
An unknown error has occurred and your request could not be completed. Please contact support.
Scheduled
Wait Listed
Personal Calendar
 
Conference Event
Meeting
Interest
There aren't any available sessions at this time.
Conflict Found
This session is already scheduled at another time. Would you like to...
Loading...
Please enter a maximum of {0} characters.
{0} remaining of {1} character maximum.
Please enter a maximum of {0} words.
{0} remaining of {1} word maximum.
must be 50 characters or less.
must be 40 characters or less.
Session Summary
We were unable to load the map image.
This has not yet been assigned to a map.
Search Catalog
Reply
Replies ()
Search
New Post
Microblog
Microblog Thread
Post Reply
Post
Your session timed out.
Adobe Summit 2017

Lee Carson

Director, Digital Experiments , Marriott International, Inc.

Speaker Bio

Lee manages a global-distributed team that focus on maximizing return on investment through data-driven approaches to digital product development and optimization. His team uses A/B testing and personalization combined with a lean and agile approach to continually grow Marriott's $17 billion digital channels.

He has spent over 15 years in digital, starting his career as a designer before moving onto engineering, analytics and marketing. Lee previously worked at Black & Decker and several agencies around Baltimore-Washington before joining Marriott in 2010. He's received degrees from Virginia Tech and Johns Hopkins University.

Speaker Sessions